Sunday, March 13, 2011

Zappos.com is Clothes-Minded, Thinks Inside the Box

Las Vegas, NV - Zappos releases their new television campaign "Step Into Zappos"sharing their quirky culture and endless opportunities to shop online for clothing, accessories and shoes.
February 22nd, 2009  
Client Contact Information:
Tel - 1800-927-7671
 Email - cs@zappos.com
PR Contact Information:

•Two 30-second and six 15-second spots embed Zappos Ten Core Values in the graphics which are woven throughout the "Step Into Zappos" ad campaign
• New television spots launch on February 22, 2009, airing nationally
• Zappos now has a wider selection of clothes, shoes, accessories, handbags
• Free shipping both ways and 365 day returns
• Airing on cable networks including Comedy Channel, MTV, ESPN, Bravo and E!

"We wanted our new ads to convey the evolution of the Zappos.com brand from an online shoe store to a one-stop shop for your entire wardrobe," said Michelle Thomas, Brand Marketing Manager, Zappos.com. 

"The ads show viewers that we've taken all the risk out of shopping online by offering free overnight shipping and returns and a really fun shopping experience without ever leaving the comfort of their own home."

Resources:                                                       Related Links:                                
Zappos Website                                              Zappos.TV Blog
CEO Twitter                                                   CEO & COO Blog
Zappos Facebook                                           Inside Zappos Blog


About Zappos.com
Established in 1999, Zappos.com has quickly become a leader in online apparel and footwear sales by striving to provide shoppers with the best possible service and selection. In 2008, the company's gross merchandise sales exceeded $1 billion. Zappos.com currently stocks millions of products from over 1000 clothing and shoe brands. Zappos.com was recognized in 2009 by FORTUNE MAGAZINE as one of the "100 BEST COMPANIES TO WORK FOR", debuting as the highest-ranking newcomer to FORTUNE's 2009 list. More information about the company's customer service philosophy, unique company culture, and job openings can be found at http://about.zappos.com More information about the "Zappos Insights" business membership program can be found at http://www.zapposinsights.com

No comments:

Post a Comment